Cable TV was once the ultimate entertainment necessity. The over-the-air days of VHF/UHF television signals couldn't keep up with voracious viewers who needed more, more, more channels. Having a cable directly pumping all that content into your home became the norm, and the cable providers—which likely provide your high-speed broadband internet access as well—knew they had you on the hook.
The reason American consumers are abandoning their cable subscriptions is not a mystery: It’s expensive, and cheaper online alternatives are everywhere. But who exactly is responsible for the slow demise of the original way Americans paid for television? That’s a far trickier question. The answer can be traced to a few decisions in recent years that have set the stage for this extraordinarily lucrative and long-lived business model to unravel: licensing reruns to Netflix Inc., shelling out billions for sports rights, introducing slimmer bundles, and failing to promote a Netflix killer called TV Everywhere.
Going forward, I expect us to stick with the services we have, while occasionally adding another service for a month or two in order to binge-watch their unique offerings. I don’t expect us ever to return to a traditional cable package, at least not in the foreseeable future without some major changes to the structure of how cable television service works.
All the cable-replacement services offer some type of free trial period, so you can try before you buy. Because most require a credit card number, you’ll have to keep track of when the trial period expires and cancel if you don't want to continue the service. And remember that package details can change often, so check the latest offers before signing up.
Sling TV is the streaming service that also offers live TV over the internet. It’s essentially cable TV without the contract or the massive bill. Currently, if you sign up for Sling TV you get a Free Roku. They also offer a free 7-day trial membership to try out their service. The service works on every major OTT streaming device and recently began offering a cloud DVR. Sling TV also streams NBC live online along with Fox and ABC in select markets.
The first thing to do is think about your TV watching habits. Do you have any specific “must see” shows? Write down the name of the show, and the network it is on. Do you watch a lot of sports. If so, see if there is a season pass you can buy for the Internet (you can stream these on many newer TV sets). Write down your TV watching habits – are you a channel surfer, do you TIVO or record everything, etc. Your responses will give you a good idea of whether or not you can drop your cable TV subscription.
Most cable companies will send a representative to your home to install the TV, phone, and internet equipment. Usually the service provider will set up an installation date shortly after you order the package. The setup should take no longer than an hour. After the setup, the representative will give you a brief overview of how to use the equipment, which is usually straightforward. If you have any technical problems after the representative leaves, call the support line for additional instructions.
However, customers who do not have a cable TV service at their home will also be able to subscribe to a cable internet service, as most cable TV providers offer standalone internet service to customers. However, if you are planning to bundle either two or three of your services, get in touch with your preferred cable TV provider, as they will also be able to help you with that. Below are a few factors that you need to consider before subscribing to a certain cable internet service provider.
Most providers heavily encourage bundling your telecommunication services; phone, internet, and sometimes home security. Some providers, like Comcast and Cox, give you wide range of TV and internet options that you can purchase independently. Others, like Charter Spectrum, only offer one TV package without bundling. If you choose Mediacom, you won’t have an option at all, as all its TV plans require an internet bundle. On the plus side: By bundling, you’re likely to save an average of $20 to $30 for each service.
This steady decline is the driving force behind a series of blockbuster mergers reshaping the media landscape, such as AT&T buying Time Warner, Walt Disney acquiring much of Fox, and Comcast pursuing Sky. Entertainment companies, nervously watching their business model waste away like a slowly melting glacier, are deciding they need to get larger and expand globally to compete with deep-pocketed rivals like Netflix—or sell.
The second factor you should consider is definitely the terms and length of your contract with the provider. Thoroughly go through the contract agreements and make sure that you are not locked in a long-term contract. Take note that the provider may increase the cable TV price after a year or so. Therefore, signing up for a long-term contract will prevent you from switching to a different provider when this happens.
There are a lot of options out there to stream your favorite shows. Don’t feel overwhelmed. They all offer free trials and no contract. There is no risk to try them out. Don’t overthink ditching your traditional pay TV provider. Try cutting the cord. If you discover it isn’t for you, I’m sure your cable company will be more than happy to take your money again.
What are the best Cable TV Alternatives for cordcutters? Are you tired of paying crazy fees for cable? Do you want to enjoy some good TV without going bankrupt? Join the club, the cord-cutters club. You better be ready to say goodbye to cable and satellite because come on who watches traditional TV anymore? The future of TV watching belongs to online streaming services that deliver live (and on-demand) channels over the internet. We’re not saying they’re free or ridiculously cheap, but they sure do cost a lot less than cable and satellite. Bring live TV and quality content back into your home without running an outrageous bill with Cable TV alternatives like Netflix, DirecTV Now, PS Vue, Hulu Live TV, and YouTube TV.
A Nielsen report showed that during the fourth quarter of 2011, the number of people paying for television had dropped by 15 million people (a rate of 1.5 percent), and the number of cable subscribers dropped by 2.9 million. A 2012 Deloitte report said 9% of television households dropped cable service during 2011 and an additional 11% planned to cancel their service. Sanford Bernstein estimates 400,000 dropped pay video services during the second quarter of 2012, up from 340,000 in 2011. One reason for the drop was college students' returning home for the summer, while the companies made up for the loss in other quarters. However, the number of new homes paying for television service is less than the total number of new homes. Another possible reason is services, such as time shifting and live recording capabilities, that were once exclusive to pay television services, are now being offered to cord cutters. Although the number of subscribers usually increases in the third quarter, in 2012 only 30,000 people added pay television service, according to a study by the International Strategy & Investment Group. Cable lost 340,000 subscribers (with Time Warner Cable accounting for 140,000 of that number) and satellite gained only 50,000; telephone companies added 320 subscribers. Throughout 2012, pay television added only 46,000 new subscribers, out of 974,000 new households overall, according to SNL Kagan. 84.7 percent of households subscribed, compared to 87.3 percent in early 2010.
Another thing to consider is if you can set up antenna TV to catch local channels. While it might not work for everyone or everywhere, if there's a network TV show you just have to see live then this is the cheapest option. Digital TV antennas are easy to find with designs ready for home and apartments -- check out our guide for more info on how to choose the right one.